Bachelor of Business Administration

بكالوريوس

About the Program

The program prepares graduates with the management knowledge and skills needed to manage organizations and improve their performance in the public and private sectors. It provides a foundation in modern management and develops students' capabilities in planning, organizing, leading, controlling, decision-making, and problem-solving, enabling them to address business environment challenges and contribute to the efficient and effective achievement of organizational objectives.

Core Subject Areas

· Principles of Management and Strategic Management.

· Human Resource Management and Organizational Behavior.

· Marketing and Operations and Production Management.

· Financial Management and Principles of Accounting.

· Entrepreneurship and Project Management.

· Management Information Systems and Business Analytics.

· Quality Management, Decision-Making, and Problem-Solving.

Vision & Mission
Vision
The Bachelor of Business Administration (BBA) program at the School of Business – Al al-Bayt University aspires to achieve excellence and leadership in business education at the local and regional levels by providing high-quality education and preparing scientifically and professionally qualified graduates who are capable of competing in the labor market and contributing effectively to sustainable economic and social development.
Mission
The Bachelor of Business Administration (BBA) program is committed to delivering a distinguished academic program based on the latest knowledge, theories, and applications in the field of business administration. The program aims to develop students’ analytical, leadership, and professional skills, and to enhance their abilities in critical thinking, decision-making, problem-solving, and the use of technology to support administrative operations. The program also seeks to build effective partnerships with public and private sector institutions, align learning outcomes with labor market needs, encourage scientific research and innovation, and promote professional ethics and social responsibility. This contributes to preparing graduates who are capable of making a positive and sustainable impact in various work environments.
Program Objectives
  1. Provide students with foundational and advanced knowledge and concepts in business administration and its functional areas.
  2. Develop the leadership and management skills required for planning, organizing, directing, and controlling within organizations.
  3. Strengthen students' ability to analyze management problems and make appropriate decisions based on data and information.
  4. Enable students to apply contemporary management theories and practices to organizational challenges.
  5. Develop effective communication, teamwork, negotiation, and team management skills.
  6. Strengthen students' ability to use information systems and digital technologies to support managerial processes and decisions.
  7. Encourage creativity, innovation, entrepreneurship, and the identification and pursuit of business opportunities.
  8. Prepare graduates to compete in the labor market and contribute to institutional performance improvement and sustainable development.
Learning Outcomes
  1. Understanding Basic Concepts and Theories in Business Administration
  2. Understanding Administrative and Technical Processes and How to Apply Them in Business
  3. Familiarity with Standards, Rights, Duties, and Ethical and Legal Rules in Business Practices
  4. Ability to Analyze, Interpret Results, and Apply Critical Thinking to Develop Business and Make Decisions
  5. Ability to Use Technological Software and Write Reports and Research
  6. Planning and Developing Organizational and Technological Capabilities, Leadership and Communication Skills, and Teamwork for Problem-Solving
  7. Developing Practical Skills Aligned with the Real-World Business Environment

Relationship between Educational Objectives and Student Outcomes

A marked cell indicates that the outcome supports the objective.

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Advising Plan
You can download the program advising plan from the links below: